GA4 & Facebook Pixel Server-Side Tracking for WooCommerce

Supercharge your WooCommerce store tracking with reliable server-side events

Stop losing valuable data due to browser restrictions, ad blockers, and iOS privacy updates.

Our plugin ensures your GA4 (Google Analytics 4) and Facebook Pixel events are tracked directly from your server, so you get accurate, privacy-compliant, and conversion-boosting insights.

Why Server-Side Tracking?

  • Ad blockers & privacy updates hide up to 30–40% of user actions.
  • Client-side tracking (browser-based) is no longer enough.
  • Server-side tracking sends events directly from your WooCommerce store backend to GA4 and Facebook, ensuring more complete and accurate reporting.

With better tracking, you’ll optimize ads, measure ROI, and scale sales with confidence.

Key Features

Simple Server-to-Server (S2S) Integration

Send WooCommerce events directly to GA4 and Meta (Facebook) Pixel.

Complete WooCommerce Event Tracking

Track all critical eCommerce actions across the entire customer journey.

Lightweight & Fast

Optimized for performance – no bloated scripts slowing down your store.

Improved Data Accuracy

Bypass ad blockers and iOS tracking limits for more reliable reporting.

Privacy-Friendly

Complies with GDPR/CCPA requirements and lets you control user consent.

Easy Setup – No Coding Needed

Install, connect your GA4 and Facebook credentials, and you’re ready.

Currency Settings

Convert prices into a different currency before sending them to GA4.

Events Tracked Out-of-the-Box

Our plugin tracks all essential WooCommerce events to give you complete funnel visibility:

  • View Item – Product page views
  • View Cart – Cart page views
  • Add to Cart – Adding products to the cart
  • Remove from Cart – Removing products from the cart
  • Begin Checkout – Starting the checkout process
  • Add Shipping Info – Selecting a shipping method
  • Add Payment Info – Choosing a payment method
  • Purchase – Order completed successfully
  • Payment Failed – Failed order attempts
  • Refund – Order refunds processed

This ensures every important action is tracked — from browsing to purchase to post-sale events.

Benefits for Your Store

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Boost Ad Performance

More accurate conversion tracking means smarter ad optimization.

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See the Full Picture

Stop underreporting conversions and revenue.

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Maximize ROI

Ensure every ad dollar works harder.

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Future-Proof Tracking

Stay ahead of browser and privacy restrictions.

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Flexible Currency Support

Get accurate GA4 reporting no matter what currency your store uses.

Who Is This Plugin For?

This plugin is perfect for:

  • WooCommerce store owners who rely on Facebook Ads or Google Ads.
  • Marketers who need precise data to optimize campaigns.
  • Agencies managing multiple WooCommerce clients.

How It Works

  1. Install the plugin on your WooCommerce site.
  2. Connect your GA4 Measurement ID and Facebook Pixel with Conversion API token.
  3. Configure currency settings if your store uses non-standard currencies.
  4. Events from your WooCommerce store are sent directly from the server to GA4 and Meta.
  5. Get clean, accurate data inside Ads Manager & Google Analytics.

Pricing & Plans

Choose a plan that fits your store’s needs: FREE

Start Tracking Accurately Today 🚀

Don’t let missing data cost you sales.
Switch to server-side tracking and unlock the full potential of your marketing campaigns.

👉 [Get Started Now]